We’d rather show you than sell you.
The three parts
The first ninety days
Before we start.
The Snapshot. Five days, $497, and a walkthrough where a person explains what we found.
Days 1–45.
The foundation build. Profile rebuilt, directories synced, review engine live, call tracking installed, ninety-day plan delivered. This deadline is in writing.
Day 30.
Your first report and video. The baseline is set, and every number after this gets measured against it.
Month 3.
The checkpoint. We bring the numbers and raise the problems first. If it isn’t working and we can’t fix it, you exit with thirty days’ notice.
Months 4–6.
Compounding. Reviews accumulate, the AI engines recrawl, and ads switch on if the profile has earned them.
How will I know if it’s working?
Did the phone ring, and why. That’s the question. Not impressions, not sessions, not a “visibility index” someone invented to have something green to show you.
- A: What changed.
- Calls, the rank grid, reviews, what your competitors did, and everything we shipped.
- B: What it means in dollars.
- Calls turned into estimated work at your own job values. The section most agencies don’t write, because it’s the one that can make them look bad.
- C: What’s next.
- The month ahead, in priority order.
- The video.
- Four to six minutes, narrated by the person who did the work. You’ll know how the month went before the numbers load.
- Quarterly.
- The full grid re-run with before and after, an AI visibility audit, and a refreshed plan.
If a month went sideways, that’s line one. Not a footnote on page four next to a chart that went up.
Part of the setup is call tracking: a number that tells us which marketing produced which phone call, so the report can say what your money bought. It logs who called, when, from where, and which source sent them. We don’t record the calls themselves. No audio exists in any system we run.
What we believe
Diagnosis before prescription. We won’t propose work before we’ve looked, because prescribing without diagnosing is how agencies end up billing for the wrong thing for a year.
Transparency over comfort. If something isn’t working, the report says so in the first line. Better an awkward conversation in month two than managing your perception until month nine.
We also optimise for the client who stays three years rather than three who churn at six months, and we refer out what isn’t ours. Inside local and AI search we’ll figure anything out. Outside it we’ll send you to someone better.
Who does the work, and why only two industries
One senior strategist, on every account, for the whole engagement. The person who runs your diagnostic is the person who builds your report and answers your email. There’s no account manager, because there’s no account manager to hand you to.
That’s a deliberate limit. It caps how many clients we can take, which means we say no more often than we’d like to.
It’s also why the list of industries is short. Knowing that foundation calls spike after a dry spell, or that a pool buyer decides in November and signs in April, changes what we build and when we work hardest. A generalist agency figures that out in month four, on your budget, and calls it discovery.
One person can hold two markets in their head properly. Twelve is a promise nobody keeps.
Work we turn down
National roll-ups and private equity platforms
They have marketing departments. We’re built for the company competing against them.
Franchise brands
Same reason. If your website has a “franchise opportunities” link in the footer, we’re not the right fit.
Anything against the rules
No incentivised reviews, no review gating, no fake anything.
Website rebuilds
We work on how a site reads to Google and the AI engines. A full design build isn’t ours, and we’ll point you to someone good.
Your competitor, once you’re a client
That one’s in writing.
Frisco, Texas. And it’s pronounced “sight.”
Frisco, Texas. Built here, working here first. Texas leads the country in franchise growth, which is exactly why the national consolidators are expanding here. We work outside Texas too, deliberately and not all at once.
And it’s pronounced “sight.” Everybody gets it wrong the first time. The vowels went the way of the short domains.
You can’t see what your customers see. Not from your office, not signed into your own account, not searching a phrase you already know the answer to. Meanwhile a category sits blank, a service was never listed, a review was never asked for. None of it looks like a problem from the inside. The company keeps running. It just stops coming up.
So we go and look, and tell you what’s there.
Let’s look at your visibility.
Thirty minutes on the phone. We’ll go through where you stand and what we’d do about it. You’ll leave with a clearer picture either way.